PepsiCo is responding to customer concerns over high costs by reducing prices on some of its snack products by about 15%.
The U.S. CEO of PepsiCo acknowledged the financial strain customers are experiencing.
“PepsiCo recognizes customers are feeling the financial strain,” the CEO said.
Shoppers can expect to see the reduced prices reflected this week. PepsiCo will introduce new labels on the products to highlight the price cuts.
PepsiCo, known for popular brands such as Doritos, Lays and Cheetos, aims to provide relief to consumers through this price reduction.
